Internal Thoughts: See you later, truck gator!

By |2016-08-18T14:42:06-04:00August 18th, 2016|Array Fun!, Blog Post, Internal Thoughts, Uncategorized|

As I write this final 'Internal Thoughts' blog post, I can't help but find myself in complete disbelief that this is somehow my last week, my last day actually. It almost hurts to type. I keep saying this over and over again, but how did 10 weeks go by this fast? This summer here at Array has [...]

Advertisement of the Month: Unlimited You

By |2016-08-11T13:54:25-04:00August 11th, 2016|Blog Post, Event Activation, Industry Topic, Seasonal, Uncategorized|

With the Summer Olympics now in full swing, I of course could pick no other than a sport themed advertisement to feature this month. Let me tell you, there was a lot to choose from. After watching at least twenty olympic themed advertisements, I finally found one that encompassed all sports, athletes, and yes, even ordinary [...]

PokémonGo: Generic Targeting Approaches can be Successful

By |2018-05-31T09:50:39-04:00August 4th, 2016|Array Fun!, Blog Post, Industry Topic, Uncategorized|

Do you "Gotta catch ém all?" As I'm sure you already know, there has been a massive revival in Pokémon's popularity as the augmented reality mobile app, PokémonGo. It launched in mid-July and most of the world is now catching the fever. PokémonGo has rapidly topped the American iOS App Store's charts and is becoming the fastest game to top the App Store [...]