Merchandising Strategies: How to Accelerate Sales!

By |2019-10-25T12:02:49-05:00October 21st, 2019|Blog Post, Industry Topic, Merchandising, Uncategorized|

Merchandising is constantly evolving to cater to the ever-changing preferences of consumers. In the ‘Digital Age’ it has tremendous influence over how a brand is perceived, who receives branded advertisements, and overall customer experience. Both on and offline merchandising efforts have to be strategic — are you putting your product in front of the right [...]

Benefits of Using an Agency for Social Media Management

By |2018-01-30T12:12:22-05:00January 30th, 2018|Blog Post, Industry Topic|

It’s hard to imagine modern life without social media. The ability to post pictures of your dog and tag friends in memes is the norm, but do you use Facebook or Twitter for your business? In 2018, social media is a necessity for businesses to successfully tell their stories and engage with customers. However, managing social [...]

What I’ve Learned as an Array Creative Intern

By |2017-12-27T11:25:26-05:00December 27th, 2017|Blog Post, Industry Topic, Internal Thoughts|

The purpose of a college internship is to learn skills that could apply to a real job after graduation. While some companies ‘teach’ how to get coffee for the office or make copies, Array Creative treats interns like real employees and prepares them for anything. During my time as an Array Creative intern, I’ve picked [...]

How to Use Real-Time Marketing to Build Your Brand

By |2017-12-01T11:56:04-05:00December 1st, 2017|Blog Post, Industry Topic|

Social media is a simple way to build relationships with your audience, especially when you can post about the latest trends. Engaging with current events on social media makes your brand relevant, but only if done the right way. 40 percent of the world’s population uses social media, so it’s time for your business to [...]

Advertisement of the Month: Unlimited You

By |2016-08-11T13:54:25-05:00August 11th, 2016|Blog Post, Event Activation, Industry Topic, Seasonal, Uncategorized|

With the Summer Olympics now in full swing, I of course could pick no other than a sport themed advertisement to feature this month. Let me tell you, there was a lot to choose from. After watching at least twenty olympic themed advertisements, I finally found one that encompassed all sports, athletes, and yes, even ordinary [...]

PokémonGo: Generic Targeting Approaches can be Successful

By |2018-05-31T09:50:39-05:00August 4th, 2016|Array Fun!, Blog Post, Industry Topic, Uncategorized|

Do you "Gotta catch ém all?" As I'm sure you already know, there has been a massive revival in Pokémon's popularity as the augmented reality mobile app, PokémonGo. It launched in mid-July and most of the world is now catching the fever. PokémonGo has rapidly topped the American iOS App Store's charts and is becoming the fastest game to top the App Store [...]

Advertisement of the Month: Junk Food July

By |2016-07-21T16:18:38-05:00July 21st, 2016|Array Fun!, Blog Post, Industry Topic, Uncategorized|

With the Rio Olympic Games starting in just a few weeks, and today being one of the most important but little known national holidays, I thought to myself, what better way to take notice than with an advertisement released recently that celebrates both? What national holiday takes place today may you ask? NATIONAL JUNK FOOD DAY [...]

Snapchat: The Biggest New Advertising Craze?

By |2016-07-14T14:17:44-05:00July 14th, 2016|Array Fun!, Blog Post, Business Incubator, Industry Topic, Uncategorized|

Snapchat. Love it or hate it, everyone knows about it and it's taking the masses by storm, still. Snapchat was first launched in 2011, catering mainly to millennial. Being a millennial myself and using it since it was made, I can honestly say I'm surprised it has lasted this long. I thought it would be [...]

Client Spotlight: Swopt Cleveland Cleaning Company

By |2016-07-07T17:29:12-05:00July 7th, 2016|Blog Post, Business Incubator, Industry Topic, Packaging, Uncategorized|

With the Cavaliers NBA championship victory still fresh and the Indians' promising year off to a great start, we here at Array thought “what better way to join in on Cleveland’s excitement this summer than spotlighting one of our Cleveland based clients?” Swopt Cleveland Cleaning Company™ is a brand created by one of our clients, Winston Products®. Cleveland Cleaning [...]

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