Merchandising Strategies: How to Accelerate Sales!

By |2020-02-05T12:11:29-05:00October 21st, 2019|Blog Post, Industry Topic, Merchandising, Uncategorized|

Merchandising is constantly evolving to cater to the ever-changing preferences of consumers. In the ‘Digital Age’ it has tremendous influence over how a brand is perceived, who receives branded advertisements, and overall customer experience. Both on and offline merchandising efforts have to be strategic — are you putting your product in front of the right [...]

Be Like the Cool Kids: Email Marketing with Array

By |2014-10-07T17:17:45-04:00October 7th, 2014|Blog Post, Industry Topic, Uncategorized|

In a blog post from September, we discussed the definition of direct marketing. Here we will take it a step further and focus on email marketing and why it is beneficial. There are heaps of programs out there to help companies with email marketing. Measuring its success depends on a number of key factors: Do [...]