GUARANTEED TO PERFORM — Manufacturer of high performance mechanics tools, Sunex is trusted by professionals who earn a living with their hands everyday.
Sunex was looking to create an ad series for a trade publication called Medco. With ‘power’ as the focal point, each ad focused on 1-2 products atop a dark, grunge background. The texture added a gritty feel to the layout while still allowing the product to be the hero. This format was used as a template for the other ads in the campaign, in-line with their competitors’ style of advertising.
“Array Creative is always our first choice when our team gets stuck creatively.”